Luxury Las Vegas

A premiere, high-end lifestyle magazine promoting the latest in fashion, beauty, culinary trends, architecture, art and culture.
(Client)
Luxury Las Vegas
(Year)
2018
Luxury Las Vegas
(Details)
(Challenge)

Editorial & Marketing Design

With 55,000 copies distributed monthly, Luxury Las Vegas magazine targeted the most affluent residents of Southern Nevada. The readers of Luxury had a household income that is 33% higher than the average Clark County resident. As the Creative Director I worked with various editors, art directors and designers to lay out both the editorial side of the magazine and the ads on the sales operation side. This included art directing photoshoots, creating call sheets, providing press checks at the printers, layout assistance and project management of print deadlines. In addition, myself and my team created all the print and digital marketing materials for the magazine.

(Goal)

Meeting and Exceeding Brand Standards

Due to the magazine's high end clientele our goal was clear that on both the editorial and sales side we needed to uphold the high standards that our readers had come to expect.

(Result)

Rated the #1 Magazine

As a result of our teams commitment to high standards Luxury Las Vegas won many design awards and was also named the #1 magazine in the state of Nevada for overall execllence.

(Connect)

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